Justin Bieber, the global pop icon, has sent fans into a frenzy after sharing a sneak peek of what appears to be new music. It’s been over two years since Bieber released fresh tracks, but a recent video posted on his Instagram Story is igniting anticipation for the singer’s next musical chapter.
The buzz began with an intriguing infrared video clip showing Bieber nodding his head to a distorted, atmospheric audio track. This transitioned into footage of Bieber himself, initially shown from behind in a hoodie, vibing to what sounds like a raw demo of a song. Adding to the mystery, on-screen graphics displayed “2:57:04,” accompanied by video camera and handwriting emojis.
Hailey Bieber and Justin Bieber
Within the 24-second snippet, Bieber’s voice, raspy and intimate, delivers lyrics that have already captivated listeners. Lines like, “B—ch I’m takin’ bait/ I’m takin’ it/ You takin’ bait/ I’m shakin’ it/ You’re shakin’ it/ Shakin’ off the hate/ Okay, okay, okay, okay, okay, okay/ I’m shakin’ off the hate, okay… Go out the country and I’m not feelin’ nice/ Got the sun on my skin/ Okay, okay, okay, okay/ I bought my Birkin for my b—ch/ You lookin’ good for a Tuesday,” suggest a new direction, possibly more raw and personal than his previous polished pop anthems. As the preview concludes, the camera focuses on the rearview mirror, confirming it is indeed a sunglasses-clad Justin Bieber, smiling and mouthing along to the lyrics of a song characterized by a sparse acoustic guitar accompaniment.
While Bieber is known for crafting chart-topping pop hits, this untitled snippet leans towards a more stripped-down, almost iPhone voice memo-like feel. The vocals are rough around the edges, occasionally mumbled, and lack the drums and signature high-register falsetto that define many of his biggest tracks. The clip’s ending at the 3:26 mark hints at a song length that would fit comfortably within pop radio standards.
Beyond the music tease, Bieber’s Instagram reel offered glimpses into his current vibe. He was seen enjoying tracks from other artists, including Gunna’s “Got Damn,” in a snowy setting, Sleepy Hallow’s “Call Me” while seemingly interacting with a deer, and Playboi Carti’s “Cancun” in what appeared to be Aspen vacation footage with his wife Hailey and their baby son, Jack Blues. The reel also featured him listening to NAV, Cash Cobain, and Bay Swag’s “6AM Thoughts” and concluded with a repost of a viral video set to Tevin Campbell’s 1993 R&B classic “Can We Talk.”
This potential new music marks a significant moment as Bieber’s last full album, Justice, was released in 2021. The subsequent tour was launched in February 2022 but faced postponements and eventual cancellation due to Bieber’s Ramsay Hunt syndrome diagnosis, which caused facial paralysis. His focus has been primarily on health and family since then, making this music snippet even more exciting for fans eager for his return.
However, Bieber has subtly hinted at a musical comeback in recent months. He made a surprise appearance with Don Toliver in October 2023 and studio session pictures have surfaced online since early 2024. Producer Mk.gee mentioned working with Bieber, noting his explorative approach to music, stating, “He’s searching. Anything that comes out of his mouth: That’s pop music. You can really do pretty wild stuff behind that, just because it represents something.”
While details remain scarce and a spokesperson stated no further information is available about this unnamed song, the Instagram snippet has undoubtedly ignited fervent speculation and anticipation for Justin Bieber’s new music era. His last official single release was “Honest” featuring Don Toliver in 2022, making this potential release even more highly awaited. Fans worldwide are now eagerly awaiting official announcements and further glimpses into what this new musical chapter holds for Justin Bieber.
